Towmo (“Towmo,” “we,” “us,” or “our”) respects your privacy and is committed to protecting it through this Privacy Policy. This policy explains how we collect, use, disclose, and safeguard your information when you use our website, software, or connect to third-party services via our platform.
1. Information We Collect
We collect the following types of information:
a. Personal Information
Name, email address, phone number, and business details when you register or contact us, as well as customer information that you provide when using our software.
b. Financial Information
Sales metrics and financial data related to transactions processed through our platform or third-party integrations such as QuickBooks and our payment processing partners.
c. Usage and Device Data
We may collect information about website traffic and user behavior, including IP addresses, browser type, operating system, and referring URLs. This may be collected via analytics tools.
d. Communication Data
Our platform communicates with backend services and transactional email providers to transmit user messages and sync business data. Message data and associated metadata may be processed to enable seamless communication and account operations.
e. Integration Data
If you connect third-party services (e.g., QuickBooks, Google Search Console, Facebook, our payment processing partners), we may collect and store data those services provide, including customer information, payment records, invoices, and product data.
2. How We Use Your Information
We use the collected information to:
- Provide and maintain our software and services.
- Improve our website and integration features.
- Process transactions and manage financial and customer records.
- Communicate with users about updates, support, and improvements.
- Analyze website and usage data to optimize user experience.
- Ensure secure communication between services and integrations.
- Sync and organize data across connected platforms for dealership operations.
3. How We Share Your Information
We do not sell or rent your personal information. However, we may share information with:
- Service Providers: Third-party vendors such as Google Cloud, Intuit (QuickBooks), our transactional email provider, and our payment processing partners for analytics, hosting, and business services.
- Legal Authorities: If required by law, court order, or to protect our rights, users, or platform integrity.
- Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our business.
4. Data Accuracy and Dealership Responsibility
We provide tools to transmit, sync, and manage dealership data across various systems. It is the responsibility of the dealership to ensure the accuracy and legality of all data entered or shared via our platform, including information sent to third-party systems. Towmo is not responsible for incorrect data entry, mapping errors, or mismatches between systems.
5. Data Security
We take reasonable measures to protect your information from unauthorized access, alteration, disclosure, or destruction. However, no digital system is 100% secure, and we cannot guarantee absolute security.
6. Your Rights and Choices
- Opt out of analytics tracking using the opt-out tools provided by the analytics provider.
- Access, update, or delete your personal information by contacting us directly at towmo.io/#contact.
- Unsubscribe from marketing communications at any time using the unsubscribe link or by contacting support at towmo.io/#contact.
7. Third-Party Links
Our platform may include links to or integrations with third-party websites and services. We are not responsible for the privacy practices of these external sites or services and encourage you to review their policies.
8. Children’s Privacy
Our services are not intended for children under 13. We do not knowingly collect personal data from minors. If we learn that we have collected data from a child under 13, we will take steps to delete that information.
9. Changes to This Privacy Policy
We may update this Privacy Policy periodically. Changes will be reflected on this page with a new effective date. Continued use of our services after changes indicates your agreement to the revised policy.
10. Google User Data
If you choose to connect a Google account to Towmo (Settings → Integrations → Google Search Console), Towmo asks Google for permission to do a small number of specific things on your behalf. This section explains exactly what we access, why, and what happens to it.
What we access and why
- Your Google account email address (openid, email). We show it in Towmo so you can see which Google account is connected. We don’t use it to contact you.
- Site verification (siteverification.verify_only). We ask Google for a verification code for your dealership website, publish that code on your Towmo-hosted website, and ask Google to confirm you own the site. This permission only lets us verify new sites. It doesn’t let us see or change any other sites you’ve already verified.
- Google Search Console (webmasters). Once your site is verified, we add it to Search Console under your Google account, with you as the owner (Towmo is not added as an owner or user), submit your website’s sitemap so Google can find your inventory pages, and read your search performance (clicks, impressions, and top searches for the last 7, 28, or 90 days) to show on your Towmo dashboard. We only act on the website you connected in Towmo. We don’t read, change, or remove any other properties in your Search Console account.
How we store it
Google gives us access and refresh tokens so the connection keeps working. We encrypt these tokens before saving them, and they are stored in our database on Google Cloud in the United States. We also store your connected email address, your website address, the verification code, and a short-lived copy of your search statistics (refreshed at most every six hours) so your dashboard loads quickly. Only your dealership’s users can see this data in Towmo.
How we use and share it
We use Google user data only to provide the Google Search Console features you see in Towmo. We do not:
- sell Google user data;
- use it for advertising, including retargeting or interest-based ads, or share it with advertising platforms, data brokers, or information resellers;
- use it to determine creditworthiness or for lending;
- use it to train artificial-intelligence or machine-learning models;
- let people at Towmo read it, except when you ask us to help with a support issue, when needed for security or to comply with the law, or in aggregated form for running the service.
We don’t transfer Google user data to anyone else, except as needed to provide the feature (for example, to Google Cloud, which hosts Towmo), to comply with the law, or as part of a merger or sale of Towmo with your prior consent.
Disconnecting and deletion
You can disconnect at any time in Settings → Integrations → Google Search Console → Disconnect. When you do, Towmo revokes its access at Google and deletes the stored tokens and cached search statistics right away. You can also remove Towmo’s access from your Google Account at any time at myaccount.google.com/permissions.
After you disconnect, Towmo keeps showing the verification code on your website. This keeps your ownership of the site in Search Console from lapsing. The property belongs to you and stays in your Search Console account. To have us remove the verification code, or to delete all remaining Google-related data (your connected email and site address), email [email protected] and we’ll do it within 30 days. If your Towmo account is closed, we delete this data as part of closing the account.
Limited Use
Towmo’s use and transfer to any other app of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.